Intel Gaming

TIME

2022 - 2023

ROLE

Contract Designer and
Art Director

SKILLS

Graphic Design
Photo Editing
Merch Design

TOOLS

Adobe Photoshop
Adobe Illustrator

Intro

Intel Gaming is dedicated to elevating the gaming experience through state-of-the-art hardware and technologies. Catering to both the tech enthusiast and the casual gamer, Intel Gaming provides the necessary tools to push the limits of computing.

As a graphic designer and art director for Bento GG, I...

✦ Visualized and developed designs for Intel Gaming for use in social media, merchandise, print, and live events

✦ Lead the art direction for the third collection of Intel Artist Series, overseeing the production of a line of premium desk mats tailored for gamers and the Intel hardware audience that was sold online and on-site at 6 events

✦ Managed a diverse team of external artists and designers, from initial scouting and outreach to providing hands-on creative direction

✦ Conceptualized coherent event branding for Intel Gaming's presence at major gaming conventions, in addition to acting as an on-site designer and merchandise booth staff for each event (PAX East 2022, PAX West 2022, TwitchCon 2022, and PAX East 2023)

Please note that a few graphics may contain substituted text or content.

The Art of Intel Gaming Artbook

The Art of Intel Gaming is a 292-page book showcasing the events, productions, videos, graphics, and creative work Bento GG has developed for Intel Gaming.

What started initially as a passion project by Bento GG's co-founder, Tomber Su, to highlight the agency's achievements over the years turned into a full product picked up by Intel Gaming. This book was presented as a gift to Intel Gaming staff, collaborators, influencers, and content creators. It will also be available as a merchandise item for purchase at upcoming Intel Gaming activations.

Please reach out if you'd like to take a look inside the book or hear more about the process.